Good Ol’ Nick, Ol’ Pal, Ol’ Buddy, Getting Things Done

Many of us have a tendency to shorten names of things. Nicknames are a staple trope of parody, from Rich, the office nicknamer on Saturday Night Live in the 90s (played by Rob Schneider) to any number of frat boy stereotypes on YouTube—usually prefixing the word, “bro”.

This can be affectionate or belittling. People have various reactions, I think, and I wouldn’t begrudge anyone their feelings when hit by one. What I would hesitate to validate is a tendency to shorten up the work you do. I watched other artists do it in school, and I see some of them doing the same now.

We’re under tremendous pressure as a society—Americans, specifically, but it crosses boundaries—to be continually more productive. We’re encouraged to get more done, quicker, in higher volume. I think we should avoid subjecting our art to that pressure.

Time is precious, but time is something art can luxuriate in. It takes as long as it takes. To be sure, we need to keep up the habit, keep going, strive for flow every day. But rushing is out. Productivity is out. As long as you’re showing up to make the thing, it should take as long as it needs to take, without pushing it into being. Take the weight off yourself, your work will unfold as it’s ready.